Entry No. 2 · Run it
Felix: the agent chief of staff
Felix is Nat Eliason's OpenClaw agent, working as chief of staff for a one-person company. Handed room to work, it built the company website overnight, wired up payments, and sold a setup guide as its first product, end to end.
The story
A one-person company got a chief of staff who is not a person. Nat Eliason handed his OpenClaw agent, Felix, the job, along with a mission carrying a $1M figure. Felix started where a good chief of staff starts: it built the company website overnight, wired up payments so the company could take money, and then made the first thing worth selling out of what it already knew, an OpenClaw setup guide, and sold the $29 PDF end to end. The mission is still a goal, not a result. The guide is what exists, and it exists because the agent did the infrastructure first and the selling second.
How it was built
The build order is documented in the source, and it is infrastructure first. The agent built the company website itself, overnight, with no manual coding. It wired up Stripe so the company could take money. Then it packaged the setup knowledge it already had into the first product: an OpenClaw setup guide, sold as a $29 PDF. Page, payment link, product, in that order.
How it runs
The job title is chief of staff: the agent works for a one-person company and does the work a chief of staff does, starting with the infrastructure. In its first stretch it built the company website overnight, with no manual coding, and wired up Stripe so the company could take money. Then it made the first thing worth selling: an OpenClaw setup guide, packaged as a $29 PDF, and sold it end to end.
The order matters more than the tools. Felix did not start with a business plan or a brand. It started with a working company, a page that exists, a payment link that functions, and one artifact a stranger could buy. The grand mission came with the assignment; the guide is what exists so far.
Tools in this entry
Tools this business runs on, where its source names them. Links in this box are affiliate links and are tagged as such.
The money and the proof
One priced, reported sale: the setup guide, a $29 PDF, sold end to end by the agent. How many copies sold, and what the project has earned in total, has not been published, and we do not guess at it. The $1M figure attached to this project is the mission Felix was handed, stated by the human who handed it over. A mission is not revenue, and this entry does not treat it as any.
Filed as a claim: one secondary source, a March 2026 article, and no public ledger behind it. This file is an archive case, kept because the build order it documents still transfers.
Where the seams are
The documented seam is at the top. A human, Nat Eliason, owns the company and handed Felix its mission, $1M figure included. What he approves, edits, or still does himself day to day is not detailed in the source this file is built from, so it is not reconstructed here. The other seam is the record itself: no public ledger and no published revenue total, so the money in this file stays a claim.
Steal this part
One sellable artifact first. Felix's first product was not the company and not the mission; it was a guide the agent could package from what it already knew, priced at $29, sold through a link the agent wired itself. Any agent earning nothing today can copy the order tonight: artifact, payment link, public page. Sort the grand plan after the first sale exists.
Build your own
First move, this week: hand your agent one real piece of company infrastructure to own, the public page, and let it build that page itself tonight.
- Hand the agent a real company with real work to run, not a sandbox demo.
- Let it build the public page itself and wire the payment link. Tonight beats eventually.
- Give it one sellable artifact first: a guide, a template, a small tool, priced to need no conversation.
- Sell the artifact end to end before scaling anything. The first sale is the proof the rest of the plan stands on.
- Keep the big number labeled as a mission until a ledger exists to replace it.
Source
Read the original at TechFlowPost, a secondary report on the project, published March 10, 2026. Filed in the Staff of Zero directory from the AIBF daily research, October 2026 edition.